Prestige Auto Group is a company I have been a freelance automotive photographer for some time now. Their customised pickup trucks (Voodoo) attract a demographic who appreciate bespoke designs that turn heads in urban settings but are also utilitarian and functional. As a photographer I had to capture images that clearly show how unique the vehicles are, focusing on particular products as well as demonstrating them in real-life scenarios.
Here is a selection of images I took at their HQ in Telford, UK demonstrating the customised vehicles in the showroom. These images were shot and edited to reflect the brand tone; clean, premium and unique.
